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How To Use Tiered Link Building To Improve Your SEO

One of the most effective techniques for link building is tiered link building. This involves creating a pyramid-like structure of links, with each tier of links leading […]

By The LinkGraph Team on May 12, 2022 - 6 minute read

One of the most effective techniques for link building is tiered link building. This involves creating a pyramid-like structure of links, with each tier of links leading to the next. This technique can be very effective in boosting your website’s search engine ranking.

Tiered link building can be a very effective way to boost your website’s search engine rankings. By following these simple steps, you can start seeing improved results in no time.

What are Tier 1 Links?

A Tier 1 link is a link from a high-quality website.

Some factors that contribute to a website’s quality include:

  • The website’s PageRank
  • The website’s Domain Authority
  • The website’s Alexa Rank
  • The website’s number of inbound links
  • The website’s content quality
  • The website’s age
  • The website’s popularity

What are Tier 2 Links?

A Tier 2 link is a link from a website that is not as authoritative as the website you are trying to rank. The idea behind using Tier 2 links is that they will help build up the authority of your website, which will then help you rank higher in the search engines.

What tiers of links do I need for my website?

When it comes to link building, you will want to direct your higher and lower tier links to various pages based on their importance.

  • Tier 1 – Your website’s homepage and other important pages
  • Tier 2 – Your website’s most important pages
  • Tier 3 – Your website’s less important pages
  • Tier 4 – Websites of your partners, suppliers, and customers
  • Tier 5 – Websites that are related to your industry
  • Tier 6 – Websites that are not related to your industry

How to tier your links for maximum effect

There are a few key things to keep in mind when tiering your links:

1. Make sure that the links in each tier are of a higher quality than the links in the tier below.

One of the most important things to remember when creating a link building campaign is that the links in each tier should be of a higher quality than the links in the tier below. This is important because it helps ensure that your site will be seen as a quality site by search engines, which can help improve your site’s ranking. Additionally, it can also help you avoid being penalized by search engines for having low-quality links.

2. Make sure that the links in each tier are relevant to each other

If you want your blog to be effective, you need to make sure that the links in each tier are relevant to each other. For example, if you have a blog post about a new product, you might want to link to a blog post about the company that created the product, a blog post about the history of the product, and a blog post about how to use the product. By linking to relevant blog posts, you’ll help your readers learn more about the topic that you’re discussing.

3. Make sure that the anchor text of the links in each tier is varied

One key factor to consider when link building is to make sure that the anchor text of the links in each tier is varied. If all of the links in a given tier use the same anchor text, it can look unnatural and may trigger a spam warning from Google. To avoid this, use a variety of different anchor text phrases when building links to your site. This will help to make your link profile look more natural and less spammy.

4. Make sure that the links in each tier are spread out over time.

One of the most important aspects of creating an effective link building campaign is to make sure that the links in each tier are spread out over time. This will help to ensure that your website doesn’t suffer from any penalties due to excessive linking. Additionally, it will also help to improve the overall quality of your website’s backlink profile.

When building links, it’s important to use a variety of different methods. This will help to ensure that your website isn’t too reliant on any one particular source of links. You should also make sure that your links are coming from a variety of different domains and IP addresses.

If you’re looking for high-quality links, you should consider using link directories and social media sites. These sites can provide you with a wealth of high-quality links that can help to improve your website’s search engine rankings.

Examples of tiered link building in action

So what does tiered link building actually look like? Here’s an example.

  1. A business links to a high-quality blog post on its website.
  2. That blog post links to a high-quality article on a third-party website.
  3. That article links to a high-quality blog post on a fourth-party website.
  4. That blog post links to the business website, completing the tier 1 links.
  5. A business links to a high-quality blog post on its website.
  6. That blog post links to a high-quality article on a third-party website.
  7. That article links to a high-quality blog post on a fourth-party website.
  8. That blog post links to a low-quality website, completing the tier 2 links.

How to find an SEO Company that Does Tiered Link Building

When looking for an SEO company that specializes in tiered link building, it’s important to make sure that they have a proven track record of success. The company should be able to show you examples of their work, as well as provide you with testimonials from past clients.

It’s also important to ask the SEO company about their link building process. They should be able to outline exactly how they will improve your website’s ranking through the use of tiered link building.

Finally, be sure to ask the SEO company about their pricing. Tiered link building can be expensive, so it’s important to get a quote from the company before you sign up.

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