Can I buy links, but you choose the anchor text?
Sure, just check the “choose for me” box and we’ll do the research for you.
What should I pick for keywords?
There are really two strategies: branded anchors, and search or keyword anchors. Branded anchors will help increase your web presence (when someone searches your brand, you’ll pop up in articles all across the internet). Branded anchors usually point back to your home page and help raise the overall DA and visibility of your site.
Search or keyword anchors are terms that a user is likely to search for in google when they are looking for a site, products, or services like yours. The more specific the search term, the more likely the user is to convert when they hit your site. For example a used car dealership in downtown atlanta is much more likely to see conversions for “used cards in downtown atlanta” than they are for “where to buy a used car?”
Do you work with companies in XYZ niche?
Yes, we are capable of handling technical writing, niche topics, and restricted industries.
What is Domain Authority (DA)?
Domain Authority is a scale from 1-100 that rates the likelihood of a website have a high search engine results position (SERP).
Can I buy more DA50+ links than you allow in the slider?
Yes. However, one of our SEO experts will check your backlink profile first to make sure that you don’t throw the balance/distribution of your backlink profile enough to risk a manual penalty. The goal of link building should be to create equity for your site that lasts over time. SEO should be treated as an investment, we want to make sure clients new to SEO are investing wisely.
What happens if content you placed disappears?
If a publication goes out of business within the first year of us placing content for you, we’ll replace the link. If content is removed from a site for any reason, we’ll replace the link. The publishers we work with are independent from our company so they do have the authority to make changes to their sites, but if anything ever goes wonky we’ll make it right. No worries.
What is the delivery time?
We have most content published in 30 days or less. Occasionally for niche sites it can take a little longer if we haven’t developed any publication relationships in that sector before and don’t have visibility into upcoming editorial calendars – but we’ve got the process down to a science and after tens of thousands of placements, we have yet to be unable to deliver for a client.
What if I write my own content, will that reduce the cost?
Nope, it’s actually far more efficient for us to write content already stylistically matched to our target publications.
Can I review the content before it goes live?
We guarantee that your placement will always be positioned positively, but the products on this page are not eligible for content review or approval prior to publication. Content is frequently tweaked for each publication we pitch to, and often goes through a rapid editing process with the editorial team of the target publication. Allowing for client review and approval would mean missing publication windows in the fast-paced editorial world.
If you are adamant about content review and approval, check out managed campaigns. When we’re able to plan for editorial calendars a few months out we have more room to craft and review content collaboratively with our clients who work with us more regularly.
What will published content look like?
Request samples (we’ll send over relevant examples).
How do you form relationships with publishers?
There’s really no magic, it’s a lot of outreach, and a lot of rejection. Here’s our new
publisher outreach stats from December 2018: