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What is a blog content calendar?

A content calendar is a tool that helps you plan and organize your content marketing efforts. For SEO specifically, a content calendar includes target keywords and topics for the blog posts and landing pages that you want your content marketing team to produce.

blog content calendar
https://linkgraph.io/wp-content/uploads/2022/07/Mask-group22.png

What is the purpose of a content plan or content calendar?

By creating a blog content calendar, you can develop a strong seo content strategy and set goals to aim for. Through blog content, you can create pieces of content that target the many different ways that potential customers search for products and services like yours.

Creating new content on a regular basis is the foundation of any content marketing strategy. A content planner can help you avoid writer’s block and get the best ideas for your marketing calendar. Never run out of blog topics or content ideas  with our content planning tool.

How to Make a Content Marketing Calendar

Making a blog content calendar in the tool is simple. Just follow these 5 steps.

  • 1.

    Enter a keyword or topic into the text field


  • 2.

    Choose from the hundreds of keyword and topic clusters the software generates

  • 3.

    Use the AI content generator to get a selection of blog titles and opening paragraphs to pair with each keyword cluster

  • 4.

    Send your article to the content queue for outlining or drafting

  • 5.

    Schedule due dates, assign out to content writers, or start writing your blog post.

Content Marketing Calendar

Why you need a blog content planner

SEO Content planning involves 4 essential steps.

Keyword research, topic ideation, competitor research, and drafting blogs or assigning them out to writers.

These four steps can be very time and resource intensive. A single blog may take a writer a day or up to a week to research and create, but our blog content planner eliminates the pain points of content strategy planning and cuts the process to a fraction of the time. The content planner tool from SearchAtlas automates each part of the content planning process, so you can generate more content assets and establish better content workflows.

Use the tool to:

Find the right keywords
No more filtering through thousands of keywords. The software helps you find keyword clusters with the right search volume and keyword difficulty for your website.
Generate hundreds of blog post ideas
Search engines love to rank informative, high quality blog posts. Save time coming up with ideas with our AI blog topic feature in the planner tool.
Build out pillar pages and topic clusters
The tool is a great way to deploy a topic cluster strategy for your website. Identify all of the subtopics to include in your topic cluster to build topical authority in organic search.
Create a marketing calendar and assign content to team members
Do all of your content strategy, planning, research, and editing in the same platform. We make content creation simpler than ever.

Who needs a content strategy planner?

There are a variety of digital marketing professionals who might benefit from a content marketing calendar tool. Copywriters, SEO project managers, content managers, content writers, and content strategists can all benefit from a content planner.

Our planning tool can help you develop 6 months of SEO strategy just from a single keyword input. Whether you’re a digital marketing agency that does content production at scale, a small business owner trying to create weekly content, or a freelancer creating relevant content for a variety of industries, you’ll benefit from the amazing features and user experience of the SearchAtlas content planner.

content strategy planner
Ted Hunting,
Senior VP of Marketing
“Their creative, strategic approach, and the intelligence of their team members is beyond what other companies in the space can provide. Trust and rely on their expertise, because they know what they’re doing.”
Owner,
Digital Agency,
Clutch Review 2022
“Within the first few months of the campaign being live, we were the number one result for Orlando SEO companies. Since then, they’ve delivered those kinds of results for a number of our client companies as well.”
Senior Marketing Manager,
Financial Services Industry,
Clutch Review 2022
“From our initial consultation and throughout each month, LinkGraph has delivered results for us. The workflow has been seamless. We're seeing more results and moving forward with more deliverables than we could with just our team alone.”
Chief Information Officer,
Ecommerce retailer,
Clutch Review 2022
“LinkGraph provided education, guidance, expert level assistance, and state of the art tools to allow us to identify and repair several issues with our site. We have become a force to be reckoned with in our market thanks to their team.”

Scale up your Content Marketing and reach your target market in organic search with an SEO content planner.