SEO or Search Engine Optimization is about creating content that provides value to your audience and then making that content easy to find. Content doesn’t have to mean written content, content can be rich media (images, GIFs, video, audio, etc), products, tools, services, forms, anything a person might be looking for and which would provide…

The success of any online business hinges on good SEO (search engine optimization) practices, and webmasters need to understand its importance. At its most basic, SEO is a set of practices for optimizing a website so that it can achieve higher rankings in search engine results pages (SERPs). To put the importance of rankings into…